A Brief Guide to the Top Fashion Brands
LVMH, Kering and Marni are just a few of the top fashion labels. Each offers a unique take on classic styles and a unique flair, and they have managed to grow into full collections. Here are some of the best-known brands and what they stand for. We hope you enjoy this brief rundown of the top fashion brands. This article is not intended to be a complete guide to these brands, but to give you a better understanding of what to expect from these luxury labels.
LVMH
LVMH is a French conglomerate that owns a variety of fashion brands. It also owns a majority stake in Marc Jacobs. The New York-based designer founded his own label in 1984 and later joined the ranks of Louis Vuitton as creative director of womenswear. However, he left the company in 2013 to focus on his own brand. LVMH also acquired a majority stake in Sephora, a skincare brand founded in 1969. It has since re-launched its womenswear lines. LVMH has also acquired two-thirds of the British fashion label Thomas Pink.
This French conglomerate has many different divisions and subsidiaries within its group. These divisions enable the companies to diversify their offerings and better position themselves in the market. LVMH’s Fashion and Leather Goods division is comprised of both heritage and emerging brands. The company invests heavily in product innovations, creative teams, and art initiatives, and acts as a campaign to find new talent. The company invests heavily in brands, products, and distribution channels to give consumers unique purchasing experiences.
LVMH is the world’s largest luxury goods company, with a market cap of nearly USD 390 billion. Its shares have risen by more than 5 percent during the past year. The fashion division is led by Louis Vuitton, which posted a 17 percent jump in fourth-quarter sales, defying concerns over slowing Chinese demand and lost income in France. Arnault also expressed respect for the late designer Viril Abloh and his contribution to the fashion industry.
Kering
The Kering Group is a fashion conglomerate in France, with a portfolio of fashion brands that includes Gucci, Boucheron, and Hermes. As one of the largest luxury goods companies in the world, Kering has a colossal amount of retail expertise, which it leverages to grow the other brands in its portfolio. Kering executives help its brand acquisitions develop retail strategies. By sharing their knowledge, the acquired brands benefit from a network of industry experts within Kering. For example, they know how much to rent luxury malls and where to find them.
In the field of sustainability, Kering has achieved significant success and has set industry-wide environmental standards. Kering executives believe in the power of sustainability, and as a result, are continually adding significant sustainability overlays to their brands. Although Kering has made significant progress, its high-profile growth in recent years has likely offset some of these efforts. Therefore, it is vital to balance growth and sustainability. In the meantime, Kering continues to add significant sustainability overlays to its products, as well as increasing the number of its own brands.
For women, Kering has a strong commitment to social responsibility. In 2015, it became an official partner of the Cannes Film Festival. This relationship was intended to increase the visibility of its portfolio brands, and ignite associations between luxury and cinema. Its investment in social causes also encourages a younger, millennial consumer base to buy Kering products. If you’re interested in the future of the fashion industry, Kering’s investment in social justice and gender equality is a smart move.